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How New Emojis Get Approved (And Where to Find the Latest Ones)
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How New Emojis Get Approved (And Where to Find the Latest Ones)

The process behind new emoji approval, roughly how often new emoji are released, and how to find out what's new each year.

4 min read

Who decides which emojis get added

The Unicode Consortium, a nonprofit responsible for standardizing text across computing platforms, reviews and approves new emoji proposals. Anyone — an individual, a company, or an advocacy group — can submit a formal proposal arguing why a new emoji is needed.

What makes a proposal successful

Strong proposals typically demonstrate that the concept is distinct from existing emoji, has broad and lasting usefulness rather than being a fleeting trend, and fills a genuine gap — representing something widely used in language or culture that currently has no emoji equivalent.

How often new emoji arrive

New emoji sets are typically finalized once a year, after which phone and software makers gradually roll them out in their own updates — meaning a newly approved emoji might not appear on your device for several months after it's officially finalized.

Why some new emoji take a while to show up everywhere

Even after Unicode approves an emoji, each platform has to design its own version and ship it in an operating system update, which is why a brand-new emoji might display as a blank box on a device that hasn't updated yet.

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